Velo is one of the most popular nicotine pouch brands in the UK, thanks to being produced by BAT, one of the world’s largest tobacco companies. If you’ve only tried Velo, Nordic Spirit, or Zyn from the high street, I feel sorry for you. let’s just say you haven’t been spoilt for choice! But don’t worry, this article will broaden your horizons. Many users seek alternatives to Velo due to its limited strength, narrow flavour range, and high price. If that sounds like you, and you’re wondering where everyone’s getting their exotic pouches from, we’ve got you covered with the best Velo alternatives.

Why Consider Velo Alternatives?

Choosing the right snus or nicotine pouches is a subjective experience. There are many factors to consider, as there would be when choosing the right food from a restaurant. But, we have compiled a little guide for things to watch out for!

If you have read our Velo Snus Review you will probably already know where this is heading… But here are some of the main reasons consumers seek alternatives.

Strength

We speak with customers every day who tell us, “I’ve been using Velo, but I need something a little stronger.” Some of us just need that extra kick you can’t get, even from their strongest product, Velo Max Freeze, which comes in at 17mg per pouch. For many users, this just isn’t enough to hit the spot. When you consider alternatives like Killa or Iceberg, which offer strengths up to 24mg or more, the difference is clear. These brands cater to users who want that powerful, immediate nicotine hit without having to double up on pouches. If you’re someone who’s been left wanting more from Velo, switching to a stronger brand might be the upgrade you need.

Flavours

Velo does not have the most extensive flavour range. Often their options leave something to be desired compared to other brands on the market. While they stick with the basics like mint, berry, and citrus, some users feel that the taste is either too subtle or fades too quickly. In contrast, many competing brands offer fuller, richer flavours that provide a more satisfying experience from start to finish. Brands like Killa, Cuba and Iceberg are known for their innovative and bold flavours, ranging from exotic fruits to complex blends that give a punch to the senses. These brands not only offer more variety but also ensure that their flavour profiles are consistent, long-lasting, and crafted with higher-quality ingredients. If you’re after a nicotine pouch with a more vibrant, intense taste, exploring these alternatives is well worth your time.

Price

On the high street, you will find yourself paying an average of £6.50 per can of Velo or other similar brands, which can add up quickly if you’re a regular user. More and more consumers are realising that they can get better deals online, shopping at stores like SnusBoys to benefit from greater variety at half the cost. With prices as low as £3 per can for many Velo alternatives, you’re not just saving money—you’re also getting access to stronger, better-tasting products. The price gap is significant, and with the added convenience of home delivery, it makes sense why online shops are quickly becoming the go-to for nicotine pouch enthusiasts.

Top Alternatives to Velo

Killa

Killa has been an underground reigning champion on the snus/nicotine pouch scene for many years now and is a brand that long-time snus users definitely know about and nowadays you can even find it in many convenience stores. At 16mg/g, it is technically the same strength as Velo’s strongest product but believe us it hits harder. Killa is perfect if you’re someone seeking a pouch that is just a slight step up from Velo.

In terms of flavours, it knocks Velo out of the park with many exciting flavours, even recently dropping the new Killa Exclusive line featuring flavours such as lemonade, tropical punch, and blue raspberry.

Some of Killa’s most popular flavours include Grape Ice, Cold Mint, Tropical Punch, Lemonade and Cherry Cola. At Snus Boys, you can browse the full Killa range.

Cuba White Line

Now listen very carefully because this could otherwise go wrong for you, when we refer to Cuba as an alternative we are referencing strictly Cuba White Line! Cuba Black Line is for the veterans only and if you have even thought about throwing up from any Velo do not even attempt to handle a Cuba black line you are not ready!

Back to the point… Cuba White Line has become loved by many, now becoming one of the most prolific brands online and making its way into the high street, and for good reason. At 25mg/g, the Cuba White line range offers power users that kick they’re looking for. This is perfect for the user who cannot find satisfaction even with the strongest Velo product. Fast nicotine delivery with high-quality flavourings and ingredients has made this product one of our favourites at Snus Boys.

Some of the most popular Cuba White Line flavours include Cherry, Apple Juice, Pineapple and Double Fresh. At Snus Boys, you can browse the full Cuba range.

Iceberg Medium 20mg

Iceberg is fast becoming a fan favourite, especially for those seeking a pouch with a bit more flavour variety than the standard options like Velo. One thing that sets Iceberg apart from other brands is its unmatched range of flavours. Seriously, there’s nothing else like it on the market right now. Iceberg is known for pushing the boundaries with bold and unique combinations that appeal to a broad spectrum of taste preferences.

Now, let’s talk strength. Iceberg’s 20mg range is perfect for users looking for a nicotine pouch that matches Velo in strength but doesn’t overpower you. If you’ve been using Velo but want to step up your game without going overboard, Iceberg’s 20mg line offers the ideal balance. You still get that solid hit, but with much more exciting flavour combinations that make each pouch a genuinely enjoyable experience. Similarly to Cuba, you should not go exploring Iceberg’s stronger range if you are a Velo user, it will likely be far too strong for you, so stick to the 20mg range.

From classics like Cool Mint and Bubblegum to more daring mixes like Strawberry Banana Gum. Iceberg ensures that your pouch not only satisfies your nicotine cravings but also keeps your taste buds entertained. For anyone tired of the standard options and looking for something a bit more adventurous without sacrificing quality or strength, Iceberg 20mg should be on your list. Explore the full Iceberg range here.

Ice

Ice has been quietly mastering the art of flavour, even though their range isn’t as vast as some other brands, what they do, they do exceptionally well. If you value refined taste and consistency over sheer variety, Ice is the perfect alternative to Velo. What sets Ice apart is its dedication to producing some of the sweetest-tasting nicotine pouches on the market right now, delivering smooth and satisfying flavours with every pouch.


Each flavour is crafted with precision, making sure that every hit is packed with the best possible taste. Their flavours are also super exciting with flavours you may not have thought would taste so good such as Jalapeno Lime and Banana Chilli to enticing flavours such as Lemon Berry and Cola Slush. Ice has developed a range that feels well thought out rather than just throwing everything at the wall.


When it comes to strength, Ice caters to everyone. Whether you’re just starting on Velo’s lower strengths or you’re an experienced user looking to seriously up your nicotine intake, Ice has you covered. Their range spans from a mild 8mg, perfect for casual users, all the way up to 38mg, which will more than satisfy anyone looking for a serious step up. No matter where you fall on the spectrum, Ice makes sure you get exactly what you’re looking for in both taste and nicotine delivery.

Things to Consider When Choosing Velo Alternatives

Strength

First and foremost, the most important factor when choosing a nicotine pouch alternative is strength. It’s easy to be swayed by enticing flavours, but picking a pouch that’s far too strong for your tolerance can quickly lead to an unpleasant experience. Before diving into a new brand, ask yourself: do you want something just as strong as Velo, a bit stronger, or a significant step up? Brands like Killa, Cuba, and Iceberg offer a range of strengths, from mild to intense, and finding the right balance is key to making your switch a smooth one. If you’ve been comfortable with Velo’s 10mg or 17mg options, don’t jump straight into the deep end with something like Cuba Ninja 30mg unless you’re ready for it!

Flavour Variety

After strength, the next factor is flavour variety. While Velo sticks to the basics, many of its competitors go above and beyond, offering exciting, innovative combinations that transform your nicotine experience. Whether it’s the fruity punch of Iceberg’s Strawberry Banana Gum or the refreshing blast of Killa’s Grape Ice, having a wider range of flavours can make all the difference in keeping your nicotine pouch habit fresh and enjoyable.

Price Comparison

Price is another consideration. Velo tends to come with a higher price tag, especially on the high street, where you can expect to pay around £6.50 per can. Shopping online at stores like SnusBoys gives you access to a much wider selection at nearly half the price, with many premium alternatives costing as little as £3 per can. If you’re a regular user, this price difference adds up quickly, so making the switch to more cost-effective brands can save you a fair bit of cash in the long run.

Availability

While Velo is easily available in most high street stores across the UK, you can consider yourself blessed if your local boss man is stocking Killa, Cuba, and Iceberg. It can be harder to find these in physical shops. However, online stores like Snus Boys have made it easier than ever to get your hands on these brands. With next-day delivery and a broad range of options, online shopping is becoming the go-to method for many nicotine pouch enthusiasts looking to break free from Velo’s limited selection.

Which Velo Alternatives Are Best for Me?

If You’re Seeking Stronger Velo Alternatives:

When strength is your primary concern, we recommend either Killa or Cuba White. If you want a pouch that’s just a slight step up from Velo in terms of strength, Killa is your best bet. It offers that extra kick without being overwhelming. But if you’re ready for something that hits much harder than Velo while still staying within a reasonable range, Cuba White is the way to go. With 25mg of nicotine per gram, it’s perfect for those who need a more intense experience without venturing into extreme territory.

If You’re Seeking More Flavour

If flavour is what you’re after, you can’t go wrong with Iceberg, Killa, or Ice. These brands offer a far broader range of exciting and innovative flavours compared to Velo, ensuring that you’re never stuck with the same old options. Whether you’re in the mood for fruity, minty, or something more daring, these brands have something to keep your taste buds entertained.

I Want Something Cheaper

Suppose price is your main concern. All the products available on SnusBoys are far cheaper than what you’ll find on the high street. You’re not just saving money you’re also getting access to stronger, better-tasting pouches that are sure to enhance your nicotine experience.

The Bottom Line

While Velo may be a household name, there are plenty of alternatives that offer stronger hits, more exciting flavours, and better prices. If you’re looking for more strength, Killa or Cuba White are excellent choices, while Iceberg and Ice provide a wider variety of flavours to keep things interesting. Plus, shopping online at SnusBoys means you can enjoy these premium options at prices far lower than on the high street.

Ultimately, the perfect nicotine pouch comes down to your preferences. Whether it’s strength, flavour, or cost that matters most, these alternatives have you covered.

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