New CUBA Flavours 2025 – Full Line-Up of Black and White Editions

The wait’s over — CUBA has just announced a fresh wave of flavours for 2025, and it’s their boldest line-up yet.
If you know CUBA, you already know what to expect: full-on flavour, ridiculous strength options, and that clean, all-white pouch feel that’s made them one of Europe’s favourites.

But what really sets CUBA apart is their attitude. This is a brand that’s never been afraid to push the boundaries — they were the first to go jet black with their pouches, the first to truly embrace insane nicotine strengths, and now, they’re branching into unique flavours like Lollipop that no one else would dare attempt.

They’ve even made a few design tweaks: the new cans feature the waste compartment on the bottom instead of the top — a small but surprisingly clever change that gives CUBA a more distinctive, premium feel in-hand.

This year, they’ve doubled down on what fans love most — fruity blends, candy twists, and powerful hits — split between two very different experiences:
the White Line for smooth balance and the Black Line for total knockout power.

Here’s everything you need to know before the launch — and which new CUBA pouches should be at the top of your list.

White Line – Balanced Strength (16mg/g, 10.2mg per pouch)

The CUBA White Line offers smooth, flavour-rich pouches with a strong but manageable nicotine hit. Each slim, all-white pouch provides a clean release and long-lasting taste — ideal for users who enjoy a refined, balanced experience.

• CUBA White Blackberry – Dark berry sweetness with a subtle tang and a smooth, rounded finish.
• CUBA White Lollipop – Sweet, candy-inspired flavour for those who want something playful and unique.
• CUBA White Mango – Juicy tropical mango that’s bright, fruity, and addictive in the best way.
• CUBA White Tropical Fruit – A vibrant mix of tropical flavours, perfect for anyone who loves a fruity blend.
• CUBA White Raspberry – Bright, tangy raspberry taste for a refreshing berry kick.

Black Line – Extra Strong (66mg/g, 43mg per pouch)

For experienced pouch users, the CUBA Black Line delivers maximum intensity. These ultra-strong nicotine pouches are crafted for those who want uncompromising power while keeping CUBA’s signature flavour depth.

• CUBA Black Blackberry – Juicy berry flavour paired with one of the strongest hits on the market.
• CUBA Black Lollipop – Sweet, candy-coated madness with extreme strength to match.
• CUBA Black Mango – Full-bodied mango sweetness backed by raw, unfiltered power.
• CUBA Black Tropical Fruit – A rich tropical blend bursting with fruity complexity and serious punch.
• CUBA Black Raspberry – Bright raspberry with a crisp, clean edge and a knockout buzz.

A Range to Suit Every Style

With the release of the White and Black Lines, CUBA has cemented its place as one of the few brands that genuinely caters to all levels of pouch users.

• The White Line delivers smooth, flavour-forward strength — perfect for moderate users or those who prefer balance.
• The Black Line pushes things to the limit with one of the strongest nicotine experiences available anywhere.

Each pouch is tobacco-free, slim, and designed for a clean, consistent release of flavour and nicotine — exactly what CUBA’s built its reputation on.

No matter your level, there’s a CUBA for you.